Logo Design Price Guide
The market for logo designs is a competitive one indeed. Various logo design firms offer a wide choice of design packages to cater for different customer requirements and budgets.
With so many options to pick from, the question on most people’s minds is how much should one pay for a decent company logo design.
All in all, logo design price ranges from as little as $30 to thousands of dollars. Suffice to say the more you pay the more extras you can look forward to. But to help you decide on which logo design price would better fit your needs, take a gander at the breakdown below.
Below $100 Logo
These logo creations may be cheap but the good design quality has impressed many. Of course a bit of homework is needed to ensure you get the best business logo designers at this price bracket. This range is greater suited for clients who want their logo creations fast with very little interaction on a tight budget.
$100 – $1000 Range
If you have a bit of spare change and a little time, you can afford to appoint logo designers who are more service oriented. The custom logo design quality is comparable to the designs in the sub $100 logo design price category. Having said that, they provide a more personal approach when dealing with customers. They would be happy to speak to customers about their requirements.
$1000 – $5000 Range
Traditional logo designers commonly charge this amount for their services. They spend a lot of time looking to get as much relevant data as possible before creating a logo. Their study of your company, competitors,merchandise and market groups would allow them to advise you on what look and feel you should opt for. I would suggest this category to anyone who may afford it. The prospect of the logo designs being of higher quality than those in the first two categories is most likely plus you get valuable advice in addition.
$5000 and Above
This category befits those who aim to launch branding campaigns. Branding agencies create logos as part of a corporate identity creation exercise. Every single logo is accompanied by a thick blueprint that would contain the logo rationale, logo dimensions and logo usage requirements. These additions does wonders to the perceived quality of the creative logo designs. This choice is best suited for large organizations who have the resources for branding and rebranding themselves and their merchandise.
Before making your mind up, it is always best to take some time and examine what you really need. If you are just starting out, most probably that you would be on a very small budget. It is not unusual to opt for an affordable custom logo designer as long as you do some homework. Visit logo design sites and have a look at their logo samples. If they can offer what you need at this particular time for a fee that would not stretch finances, then it might be an option you should seriously consider.
Dave Kilmanrock has been in the advertising industry for the past 15 years. He has written and co-written various articles on branding. He believes you should always opt for the logo design price that offers the best value for money.